Saturday, 9 June 2012

More on Tolerances

In the middle 1960s when there were some truly awful cameras on the market, Amateur Photographer did become involved. RG Lewis, the dealers, then with six shops in England, now just the one in London, picked up on the problem, reproducing the piece from AP, and their advertisements carried under the headline, Cameras Scientifically Tested, the following text:

Any camera of a leading make supplied by us can receive a free photographic test under the direction of ALM Sowerby BA MSc Hon FRPS DGPh, ex Editor in Chief Amateur Photographer, and Mr Sowerby will certify the lens definition after a microscopic examination of the negatives. No charge is made for this service, which is available at only six addresses in this country.

This is a scan from an RG Lewis advertisement: